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Distribution Channel Control!
Airlines can control the distribution of product and service as well
as their brand and customer experience through the use of multiple portal
applications. Datalex TDP uses the procurement and business process
efficiencies outlined above to deliver product and content via a suite
of portal modules that can be customised for individual channels as
determined by the distribution strategy.
Datalex TDP portals focus on user experience and support
- Language and multi-currency support
- User Login, Web Profiles and Trip Planner capabilities
- Shopping and booking flights
- Shopping cart with air and land components
- Dynamic packaging
- Retrieve flight information
- Retrieve timetable information
- Flight details
- Seat maps

Branding Framework
Datalex TDP portals are supported by a flexible UI branding framework
that allows administrators to define and apply a new brand to any
static or dynamic transaction flow, customise such parameters as
language, currency, rules, terms and conditions and setup specific
presentation template screens to support the brand.
Intelligent Web Services
Web Services technology and the adoption of XML standards have had
significant impact on travel distribution today and will continue to
simplify and standardise connection to suppliers and distributors. Adoption
of the Web Service industry standards by travel suppliers will reduce the
need for custom software development. One data connection can be tailored
to connect to all distribution channels. Datalex TDP provides for delivery
of procurement and business process efficiencies outlined above through a
published Web Service interface which permits integration with a customer's
own enterprise or for distribution control across third party channels,
including new entrant GDS broker channels and other direct trade
distributors.
Using the Web Services capabilities of Datalex TDP, flight information for an airline
could be made accessible across multiple airline applications such as kiosks, gate,
departure control, staff travel etc.
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