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Datalex continues to deliver
value and business flexibility
to
www.aerlingus.com
Dublin, September 8, 2009
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The Datalex Travel Distribution
Platform (TDP) which powers
www.aerlingus.com has
enabled additional new online
features that deliver further
business flexibility and value
for Aer Lingus.
www.aerlingus.com currently
accounts for over 80% of the
airline’s bookings.
Following on from the pioneering
success of the Aer Lingus
e-interlining solution, most
recent TDP features include new
group booking features which
permit seamless and efficient
group bookings, ‘last seat
shopping display’ on
aerlingus.com to help the
customer to make a more informed
decision regarding how quickly
low fares in particular are
likely to become sold out,
implementation of seat and
baggage fees, and tax discounts
and overrides.
TDP has also enabled fare
merchandising capabilities at
aerlingus.com through the
introduction of the successful
FlexiFare product. Aer Lingus
customers who up-sell to a
FlexiFare can avail of extra
benefits including ticket
refunds and changes, no fee for
up to 2 checked bags, free seat
selection and lounge access at
specified locations.
Speaking on the launch of these
new features, Datalex CEO Cormac
Whelan said: “The latest
functionality that the Datalex
Travel Distribution Platform has
enabled on
www.aerlingus.com is further
evidence of the benefits and
growing successes that result
from the solid relationship that
has grown between Aer Lingus and
Datalex. By focusing on a proven
product that delivers real
return on investment and
business efficiencies, and
having listened and responded to
customers, Datalex’s Travel
Distribution Platform truly
addresses the needs of the
airline direct channel that are
critical to the very core of
their success.”
For further information, please
see also Aer Lingus case
studies:
Datalex Powers
www.aerlingus.com
http://www.datalex.com/pdf/Aer_Lingus_overview.pdf
Datalex Delivers eInterlining to
Aer Lingus
http://www.datalex.com/pdf/Aer_Lingus_eInterline.pdf
Contact
Ornagh Hoban
Datalex, Ireland
+ 353 1 806 3500
newsdept@datalex.com
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