|
TWO CARRIER BRANDS LEVERAGE THE
DATALEX TDP MERCHANDISING
PLATFORM
Dublin, 16 March 2010
–
Aero República
operates a scheduled service
within South America, including
extensive operations in its home
country of Colombia. It
maintains a strategic alliance
with Copa Airlines - Aero
República’s fellow Latin
American carrier which selected
the Datalex Travel Distribution
Platform to enhance consumer
choice and service online.
Following the successful launch
of
www.copaair.com,
Datalex has now enabled
www.aerorepublica.com,
permitting both airline brands
to leverage the efficiencies and
flexibility of one common
distribution platform delivering
a sophisticated online service
to their respective customers.
Aero República can now
proactively manage its fare
merchandising (up to five fare
families, promotional codes,
‘Irresistible’ web specials
and reserve and hold) with
advanced multi-lingual shopping
and reservations features,
frequent flyer programme and
payment services integration for
www.aerorepublica.com.
The Datalex solution supports
one way and round trip fares,
interline and codeshare options
and is integrated with the Aero
República content management
system.
Seamless integration to the CRS
environment coupled with the
advanced TDP point-of-sale
control and business rules
capability ensure Aero
República
can tailor their offerings to
their online consumers while
maximising alliance benefits
with the ability to shop and
reserve Copa Airlines’ fares on
www.aerorepublica.com.
About Datalex:
Datalex is a leading provider of
multi-CRS travel distribution
software and solutions which
provide the flexibility and
control that enable global
airline suppliers to deliver
increased content and choice to
their customers across multiple
sales channels. Each year,
millions of air and ancillary
products and services are booked
through the Travel Distribution
Platform for major suppliers and
distributors such as Aer Lingus,
Copa Airlines, Frontier
Airlines, Philippine Airlines,
Scandinavian Airlines, Saudi
Arabian Airlines, South African
Airways and United Airlines.
Headquartered in Dublin,
Ireland, the company maintains
offices in Europe, Australia and
USA. Datalex is a publicly held
company traded on the Irish
Stock Exchange (symbol: DLE, and
also OTC: DLEXY). For more
information, please visit the
company’s website at
www.datalex.com.
Contact:
Ornagh Hoban
Datalex, Ireland
+ 353 1 806 3500
news.dept@datalex.com
  |
