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DATALEX'S TRAVEL DISTRIBUTION
PLATFORM ENABLES
CARTRAWLER MULTI-SUPPLIER AUTO
RENTAL FOR FRONTIER AIRLINES
Dublin, 15 January 2010 -
CarTrawler, the leading provider
of multi-supplier auto rental to
airlines, will provide an
integrated auto rental platform
across Frontier’s direct
channels. The solution was
brought live using the Datalex
Travel Distribution Platform.
Frontier’s customers will be
able to access a rich mix of all
the top US rental car brands
across all airports served by
Frontier across all online
touch-points as well as in the
airline’s customer contact
centre.
Following on from Datalex’s
successful deployment of
Frontiers’ AirFairs
product, Datalex’s distribution
platform has enabled the dynamic
packaging of car rental options
within the booking flow. “This
provides additional value and
another level of convenience for
our customers,” said Frontier
Marketing Director Kathie Dudas.
“They can now receive
competitive rental car rates
while booking their Frontier
tickets. We think they will
appreciate the one-stop-shopping
aspect of this.”
Datalex CEO Cormac Whelan
commented: “Datalex identifies
with Frontier Airlines’
pioneering advances to bring
better value and more choice to
customers. Having already
integrated insurance into
Frontier’s booking flow, the
cross-sell of car hire enhances
the customer value proposition,
while maximising revenues for
Frontier. TDP enables Frontier
to control and manage the
content presented to the
customer. We are proud to be
Frontier Airlines’ distribution
technology provider of choice.”
CarTrawler’s Head of Sales Robin
White remarked: “Frontier
airlines is our second major US
airline signing this year and
joins the fast growing list of
retail minded airlines worldwide
that have endorsed our solution
as the leading auto rental
offering for airlines and other
online channels. The deal is an
endorsement of our cutting edge
technology which allows Frontier
offer a multi-supplier, neutral
car hire offering. It will
generate a better experience for
Frontier’s customer as well as a
significantly better revenue
stream for the airline than that
of a single supplier car rental
offering”.
About Datalex
Datalex is a leading provider of
multi-CRS travel distribution
software and solutions which
provide the flexibility and
control that enable global
travel industry suppliers and
distributors deliver increased
content and choice to their
customers across multiple sales
channels, while enabling record
reductions in distribution
costs. Each year, over 50
million online transactions are
booked through the Travel
Distribution Platform for major
suppliers and distributors such
as Aer Lingus, Copa Airlines,
Frontier Airlines, Philippine
Airlines, Scandinavian Airlines,
Saudi Arabian Airlines, South
African Airways and United
Airlines.
Headquartered in Dublin,
Ireland, the company maintains
offices in Europe, Australia and
USA. Datalex is a publicly held
company traded on the Irish
Stock Exchange (symbol: DLE, and
also OTC: DLEXY). For more
information, please visit the
company’s website at
www.datalex.com.
About CarTrawler
Based in Dublin, Ireland,
CarTrawler offers auto rental
from over 550 leading and
independent auto rental
companies in 135 countries in
22,000 city and airport
locations, in 22 languages, and
in multiple currencies.
CarTrawler is the largest
supplier of multi supplier auto
rental to airlines in the world,
and this year became a member of
the Deloitte fast 50, being the
13th fastest growing technology
company in the country.
About Frontier Airlines
Holdings, Inc.
Frontier Airlines is a wholly
owned subsidiary of Republic
Airways Holdings Inc, an airline
holding company that owns
Chautauqua Airlines, Lynx
Aviation, Midwest Airlines,
Mokulele Airlines, Republic
Airlines and Shuttle America.
Currently in its 16th year of
operations, Frontier is the
second-largest carrier at Denver
International Airport, employing
approximately 5,000 aviation
professionals. Frontier is made
up of one of the youngest Airbus
fleets in North America offering
24 channels of DIRECTV® service
in every seatback along with a
comfortable all-coach
configuration. Frontier offers
routes to more than 50
destinations in the U.S., Mexico
and Costa Rica. In addition,
Frontier and Midwest have a
codeshare partnership that
allows passengers of both
airlines access to 70
destinations in the U.S., Mexico
and Costa Rica. For more
in-depth information on Frontier
Airlines and to book tickets,
please visit its Web site at
www.frontierairlines.com.
Contact:
Ornagh Hoban
Datalex, Ireland
+ 353 1 806 3500
news.dept@datalex.com
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