Datalex Pricing & Shopping Benefits

The Datalex Digital Commerce platform supports dynamic pricing, shopping and promotion of offers based on data collection and intelligence to deliver a personalized retail experience.

Increase Revenue Datalex NDC
Increase 
Revenue

Increase sales by presenting more personalized offers.

Achieve revenue optimization through dynamic pricing.

Reduce Costs Datalex NDC
Reduce
Costs

Reduce hits to the host system (prices stored in the Platform via ATPCO).

 

Optimize Shopping Experience
Optimize Shopping Experience

One-stop shopping experience.

Flexible fare options.

Promotes traveler loyalty.

 

NDC Integration
NDC 
Integration

Present rich, targeted offers through all channels.

Omni Channel Retail Datalex
Omni Channel
Retail

Provide a consistent and connected retail experience across all channels and touchpoints – expand sales channels.

Datalex Pricing & Shopping Solution

The Datalex Digital Commerce Platform provides powerful air and ancillary pricing and offer management capabilities to give airlines control over their shopping, offer creation and pricing strategy. This includes ATPCO published and private fares, airline branded fares, dynamic pricing and personalized shopping for high-volume and omni channel retail.

Comprehensive Shopping

Comprehensive
Shopping

Intuitive search and recommendation / Flexible dates / Complex itineraries / Multiple availability sources / Offers from multiple sources / Offer orchestration / Seat maps / Loyalty integration

Merchandizing

Merchandizing

Ancillaries / Dynamic bundling and Dynamic packaging / Dynamic cross-sell and upsell / Airline branded fares / Promotional shopping

Comprehensive Pricing Capability

Comprehensive
Pricing Capability

ATPCO-compliant / Flexible discounting capabilities / Taxes & fees / Third-party pricing integration

Rules Engine

Rules Engine
for Targeted Offers

Virtually unlimited flexibility to configure airline-controlled offers / Extend or modify ATPCO or non-ATPCO fares / Personalized shopping

Dynamic Pricing

Dynamic
Pricing

Variable pricing / Differential pricing / Value-based Pricing / Demand-based pricing / Fully personalized pricing

Trends & Future Perspectives


Our brand new white paper 'Dynamic pricing: lts role in digital retail thinking' from our Chief Innovation Officer, Alan Dunne, discusses our view on how dynamic pricing will disrupt the future of fare filing, availability calculation, inventory management and data analysis.

Please download the white paper below.

Datalex Dynamic Pricing White Paper

As we look at the major trends in the travel industry, one thing is clear - the future of travel retail will become more and more personalized.

Alan Dunne
CIO, Datalex

 

Latest Datalex News On Pricing & Shopping

Airline Dynamic Pricing Datalex

AIRLINE DYNAMIC PRICING - USING ADVANCED DATA SCIENCE

As we look at the major trends in the travel industry, one thing is clear - the future of travel retail will become
more and more personalized. Airlines want to leverage the rich data..

 

DYNAMIC PRICING LEAVES LITTLE ROOM FOR REGRET

There was a time when the choice matrix for airline customers was limited – choose your travel dates (including a Saturday night for the best fare) and choose your preferred flight time...

 

Dynamic Airline Offer Creation TiM White Paper

DYNAMIC AIRLINE
OFFER CREATION

Technologies such as artificial intelligence, cognitive intelligence and machine learning - all somewhat related - are on the rise. Concepts such as segmentation and...

 

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