Datalex partners with CAVU to Unlock New Ancillary Revenue Opportunities for its Airline Partners

Datalex is pleased to announce its partnership with global travel marketplace provider CAVU, a collaboration that will transform how ancillary products are offered to passengers across major airline booking engines.
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This partnership will see CAVU’s portfolio of third-party airport ancillaries – such as Fast Track, Parking, and Lounge Access – integrated directly into Datalex’s Stellex platform via direct API connection. With Datalex’s deep expertise in airline retailing, Stellex empowers airlines to take full control of their offers, boosting revenue and improving customer satisfaction through personalised, dynamic offers. With powerful ancillary offer capabilities, Stellex makes it easy for airlines to manage and sell products beyond the base air fare, connecting passengers with content that matches their needs.

The integration with CAVU enhances Stellex’s existing ancillary offering, enabling Datalex’s airline partners to manage and sell a broader set of products within the booking flow – elevating the passenger experience, unlocking new revenue opportunities, and driving stronger conversion rates for both airlines and airports.

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Alan Dunne
Alan Dunne, Chief Product Officer
The most exciting part of working with CAVU is being able to offer our airline clients global airport services through a single integration and speedy time to market.

Alan Dunne

  • Datalex
  • Chief Product Officer

With both teams aligned on improving the passenger experience and unlocking new revenue opportunities, Nolan Hough, Chief Growth Officer at CAVU, shares his view on the partnership:

“We’re delighted to be partnering with Datalex, who play a key role in helping CAVU connect our inventory with airlines and their customers. Their product, technology, expertise and culture are a great fit with ours, and we’re excited to see our partnership continue to grow.” 

With the agreement finalised and technical integration underway, we’re looking forward to expanding the partnership in the months to come.

We’re excited to work closely with CAVU to deliver greater value for passengers while driving commercial growth for airlines.

Boarding an airplane at sunset

Learn more about the CAVU partnership

Learn more about the CAVU partnership

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